FIVE KEYS WAYS TO PERSONALLY BRAND YOURSELF

By Geno Stampora on October 28, 2016

1. DEVELOP A DIALOGUE OF INTRODUCTION THAT INCLUDES WHAT YOU DO FOR A LIVING. BE PREPARED WHEN SOMEONE ASKS YOU WHAT YOU DO. WORK ON A DIFFERENTIATING FACTOR ABOUT YOU AND WHAT YOU DO. MAKE IT A WEEK LONG VENTURE THAT YOU LOOK AT AND WORK ON EVERY DAY.
MY EXAMPLE IS: I AM SO GLAD YOU ASKED, I AM A HAIR IMAGE PROFRESSIONAL. I WORK WITH A GREAT TEAM OF PROS WHO ARE ALL EXCEELLENT AT WHAT THEY DO AND OUR PASSION SHOWS. I WOULD BE HONORED AT THE OPPORTUNITY TO CREATE A STYLE JUST FOR YOU. HERE IS MY CARD . PLEASE CALL OR COME BY AND SAY HELLO.

2. DEVELOP A PHONE LOG. CALL EVERYONE YOU KNOW AND REMIND THE=M THAT THE GREATEST WAY TO BUILD IN BEAUTY IS THROUGH PERSONAL REFERALS. ASK THEM TO GET INVOLVED IN BUIDING YOUR BUSINESS.

3. RETOOL YOUR HOME . ADD BEAUTY TO YOUR HOME. PLACE MODERN SALON AND SALON TODAY AND OTHER INDUSTRY SPECIFIC MAGAZINES AND BOOKS THROUOUT YOUR HOME FOR PEOPLE TO SEE. IN MY GUEST ROOM I HAVE THE VIDAL SASSOON MOVIE IN THE DVD PLAYER READY TO GO. DISPLAY PASSION FOR WHAT YOU DO. PUT THINGS IN PLACES WHERE OTHERS CAN CONNECT YOU TO BEAUTY.

4. WHEN YOU ARE INVITED OUT ALWAYS BRING PROFESSIONAL PRODUCTS AS THEIR GIFT. BRING THEM A LARGES PROFESSIONAL SHAMPOO AND CONDIRTONER AND HAIRSPRAY. ALWAYS GIVE THE GIFT OF BEAUTY. THEY WILL APPRECITAE IT AND YOU WONT HAVER TO LOOK BEHIND THE CURTAIN IN THEIR BATHROOM AND BE SURPRISED BY WHAT THEY USE. I GIVE PROFESSIONAL PRODUCTS TO SOME OF MY NEIGHBORS. THIS WAY THEY REMEMBER TO SUPPORT ME AND I KNOW WHAT THEY ARE USING.

5. GIVE THE GIFT OF BEAUTY TO EVERYONE FOR EVERY OCCASION. THINK BEAUTY. I HAVE FIVE SISTERS. WHENEVER IT IS A BIRTHDAY OR ANNIVERSARY OR XCHRISTMAS OR HOLIDAYS THEY ALL GET THE GIFT OF BEAUTY FROM ME. MOST EVERRYOTNHING I GIVE THEM IS LESS FOR ME TO BUY THAN THEM. MUCH OF IT I GET FOR 50% LESS THAN THEY DO, I GET BASKETS AND CREATE BEAUTY BASKETS FOR EVERYONE. AT TIMES I WILL GET SOME SALON OR SPA GIFT CERTIVICATES AND GIVE THEM OUT TOO.

These are five simple and easy to implement ideas that you can start doing right now. G

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  • Geno Stampora
  • Geno Stampora has made a major contribution to the beauty industry in many ways. He has owned, managed, and worked behind the chair in his collection of salons. He has owned two beauty academies, where he also instructed.
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